The intelligence behind every fashion decision
One intelligence layer connecting consumers, retailers, and designers. Built on real wardrobe data. The operating system fashion has been missing.
The intelligence behind every fashion decision
One intelligence layer connecting consumers, retailers, and designers. Built on real wardrobe data. The operating system fashion has been missing.
The intelligence behind every fashion decision
One intelligence layer connecting consumers, retailers, and designers. Built on real wardrobe data. The operating system fashion has been missing.
Coord is built with operators and advisors from some of the world's leading retailers and consultancies.
Coord is built with operators and advisors from some of the world's leading retailers and consultancies.
One platform, three surfaces
One platform. Three surfaces
Consumers, retailers and designers run on the same platform. What people wear teaches retailers what sells and helps designers build for real demand.
Consumers, retailers and designers run on the same platform. What people wear teaches retailers what sells and helps designers build for real demand.








Plug in what you use
Sits on your existing stack
COORD sits above the tools your team already runs and reads from them through secure connectors. No rip and replace, no data migration.
COORD sits above the tools your team already runs and reads from them through secure connectors. No rip and replace, no data migration.

Square

Stripe

QuickBooks

Zoho Inventory

Shippo

Mailchimp

Omnisend

Google Ads



YouTube


Canva

Google Analytics

Google Search Console

Gorgias

Eventbrite

Gmail

Google Sheets

Google Calendar

Notion

Airtable

Square

Stripe

QuickBooks

Zoho Inventory

Shippo

Omnisend

Google Ads



YouTube

Google Analytics

Google Search Console

Gmail

Google Sheets

Google Calendar

Notion

Airtable

Mailchimp


Canva

Gorgias

Eventbrite

Stripe

QuickBooks



Google Search Console

Google Sheets

Airtable

Mailchimp

Gorgias

Eventbrite

Omnisend

Zoho Inventory

Square

Shippo

Google Ads

YouTube

Google Analytics

Gmail

Notion

Google Calendar

Canva


What better decisions are
worth
What better decisions are worth
Across fashion retail, better decisions move real numbers. These are the industry benchmarks COORD is built to capture.
Across fashion retail, better decisions move real numbers. These are the industry benchmarks COORD is built to capture.

What better decisions are worth
Across fashion retail, better decisions move real numbers. These are the industry benchmarks COORD is built to capture.
the difference
Every decision, connected.
Every decision, connected.
Every decision, connected.
See where to act, why it matters, and what it's worth, all in one place. COORD surfaces ranked decisions across pricing, merchandising and inventory, with the margin impact attached, so every call is backed by data, not instinct.
See where to act, why it matters, and what it's worth, all in one place. COORD surfaces ranked decisions across pricing, merchandising and inventory, with the margin impact attached, so every call is backed by data, not instinct.

why coord
Built around how fashion works
COORD already knows how fashion runs, then calibrates to your business in weeks. You stay on the button, and the strategy work sits inside the product, not on a consultant's invoice.
Calibrated to you
Hide Coord branding
70% fashion knowledge built in, 20% your business mapped in four weeks, 10% your voice and targets. Not a generic template.
You stay in control
Reduce price on Linen Shirt by 8%
Recommended · +£2.4k projected margin
Awaiting your approval
Every recommendation lands as approve, edit or reject. Connectors are read only by default, and we never train on your data.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.

why coord
Built around how fashion works
COORD already knows how fashion runs, then calibrates to your business in weeks. You stay on the button, and the strategy work sits inside the product, not on a consultant's invoice.
Calibrated to you
Hide Coord branding
70% fashion knowledge built in, 20% your business mapped in four weeks, 10% your voice and targets. Not a generic template.
You stay in control
Reduce price on Linen Shirt by 8%
Recommended · +£2.4k projected margin
Awaiting your approval
Every recommendation lands as approve, edit or reject. Connectors are read only by default, and we never train on your data.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.
why coord
Built around how fashion works
COORD already knows how fashion runs, then calibrates to your business in weeks. You stay on the button, and the strategy work sits inside the product, not on a consultant's invoice.
Calibrated to you
Hide Coord branding
70% fashion knowledge built in, 20% your business mapped in four weeks, 10% your voice and targets. Not a generic template.
You stay in control
Reduce price on Linen Shirt by 8%
Recommended · +£2.4k projected margin
Awaiting your approval
Every recommendation lands as approve, edit or reject. Connectors are read only by default, and we never train on your data.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.
Strategy delivered as software
Restock best-seller before peak
+£4.2k
Mark down slow line by 12%
+£1.8k
Shift budget to denim category
+£900
The rigour of a retail strategy team, working around the clock inside the product, without the six figure invoice.
Clarity, not noise
Clarity, not noise
From data to decision
From data to decision
Consumers see what to wear. Designers see what to make. Retailers see what to buy, price and move. One system, the same promise: the right call, backed by what people actually wear.
Consumers see what to wear. Designers see what to make. Retailers see what to buy, price and move. One system, the same promise: the right call, backed by what people actually wear.




Real demand
Real demand
See the value in ever decision
See the value in ever decision
COORD reads real demand from real wardrobes, then shows the value of every decision before you commit. Designers build what will sell. Retailers protect margin and cut markdowns. Consumers buy things they will actually wear.
COORD reads real demand from real wardrobes, then shows the value of every decision before you commit. Designers build what will sell. Retailers protect margin and cut markdowns. Consumers buy things they will actually wear.
pricing
Where you start
Three products, three ways in. Start free and scale as you grow.
Three products, three ways in. Start free and scale as you grow.
Coord: Digital Wardrobe
Wear more of what you already own
Free
Digitise your wardrobe
Daily outfit suggestions
Virtual try-on
Weather-based styling
Mini DOS
Emerging designers and small brands
£
100
/month
First 100 users get 50% off.
Cash flow forecasting
Know what's in demand
Scheduling
Know what to promote
Pricing
3-5 decisions a day
DOS
Fashion retailers
Contact us
Plug in modules as you need
Critical path manager
Role based inbox
Live in four weeks
Coord: Digital Wardrobe
Wear more of what you already own
Free
Digitise your wardrobe
Daily outfit suggestions
Virtual try-on
Weather-based styling
Mini DOS
Emerging designers and small brands
£
100
/month
First 100 users get 50% off.
Cash flow forecasting
Know what's in demand
Scheduling
Know what to promote
Pricing
3-5 decisions a day
DOS
Fashion retailers
Contact us
Plug in modules as you need
Critical path manager
Role based inbox
Live in four weeks
why it matters
We're helping fashion work for everyone
When consumers understand what they own, retailers understand what sells, and designers build for real demand, fashion works better for everyone. That is what we are building.
When consumers understand what they own, retailers understand what sells, and designers build for real demand, fashion works better for everyone. That is what we are building.







